Websites and apps need more planning. Everyone seems to want to jump in and get started before they have fully thought everything through, including most design and development agencies. Most people don’t plan nearly enough before jumping in to developing their app or website.

Do you really want a salesperson estimating your project budget? This is what happens most of the time when you contact a marketing agency or development firm. Someone hurriedly quotes you a price based on one or two conversations. Then after you sign a contract with them, everything changes.

Our philosophy is more or less “measure twice, cut once.” When we stick by this philosophy, we make better websites. When we don’t, we aren’t happy with the outcome.

We’ve learned over time that the amount of planning that happens prior to estimating a project budget for a potential client is rarely enough to fully understand everything. Often, developers and agencies do this planning as part of their sales process before they have a business relationship with their client. This is the wrong way to do it especially for larger projects. As a result, our budgets can be wildly wrong and we run the risk of delivering something that the client doesn’t want.

One of the main benefits of The Project Blueprint is that you really get a chance to know us before possibly embarking on a much larger project with us.

The Project Blueprint results in better project outcomes.

The Project Blueprint makes for better websites and apps.

Get a better website by doing The Project Blueprint first.

One of the main benefits of The Project Blueprint is frankly that you may need a reality check on your plans. Many people believe their idea is “simple” when they first come to us. “Simple” is probably the most common word we hear when we are approached by new clients. But often there is a hugely complicated process needed to arrive at a simple outcome.

For apps, you get a full project planning effort that includes:

  • user stories and functional requirements exploration
  • data modeling
  • user onboarding flow analysis
  • user interface wireframing
  • service pricing consultation

and results in:

  • user stories and requirements document
  • data model document
  • user onboarding diagram
  • wireframe PDFs
  • pricing matrix (if applicable)
  • an accurate project budget

For websites, you get a full project planning effort that includes:

  • functional requirements exploration
  • content organization
  • key page wireframing
  • e-commerce functionality planning
  • lead capture planning

and results in:

  • requirements document
  • content/page hierarchy document
  • wireframe PDFs
  • e-commerce/lead capture strategy document
  • an accurate project budget

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